The customers of today are changing their perception towards value-for-money. Instead they are focusing more on the pursuit of a simpler and balanced life that focuses on sustainability and is is rich with more meaningful connections to people, the community, and the environment.
In keeping with this shifting sense of priorities, customers are beginning to expect more from the brands they choose to engage with and support. We increasingly want to know how our purchases impact not only our own health and safety, but also the health of our communities, the environment and the broader ecosystem of people involved in making the things we buy. We want to know where and how the products we buy are made, how the workers who make them are treated and where our goods will go once they’re no longer in use.
We invite you to read our Sustainability Report so that you can gain a better understanding on how Shepherd Filters is very much on board with this new generation of consumerism.